INSURANCE COMPANIES AS A TOOL OF REGULATION OF THE REPUTATIONAL RISKS IN THE SYSTEM OF SOCIAL MANAGEMENT

Abstract

The article deals with theoretical aspects and problems of diagnosing the social risks of insurance companies in the formation of social management system. The sources of reputational risks in the system of social management are structured. The role of insurance companies as a risk management institution in the social management system is justified. The purpose of the article is to consider the interaction directions of local authorities, organizations and enterprises with insurance companies in the framework of preventing reputational and strategic risks. The authors considers the risk of loss of corporate reputation of the company from the point of view of socio-psychological aspects. The factors determining types of insurance in the process of forming a system of social management are singled out.